McDonalds

Chris** • McDonalds was created in 1954 in Illinois • Started off when a burger stand in San Bernardino ordering 8 milk shake machines and salesman Ray Crock goes to investigate • The 52 year old salesman was amazed at the production level, the next year he made the 1st McDonalds in Ilinois. 1956: Other new franchises this year include Midas Muffler and the Burger King restaurants 1958: As Dan and Frank Carney ready their new pizza restaurant in Wichita, Kansas, a fixed budget limits their sign to nine letters. A family member suggests the addition of “Hut” after Pizza. The brothers open a second Pizza Hut before year's end and, by 1959, begin franchising. 1959: The Mead Johnson Co. of Evansville, Indiana, launches the diet drink Metrecal. Its enormous success spawns the diet-food industry. McDonald’s -opened by brothers Richard and Maurice McDonald in San Bernardino, California. -original mascot: Speedee -Speedee was replaced with Ronald McDonald by 1967 when the company first filed a U.S. trademark on a clown shaped man having a puffed out costume legs. -In the same year, on September 13, 1961, the company filed a logo trademark on an overlapping, double arched "M" symbol. -The modern double arched "M" symbol that continues to be in use today at McDonald's restaurants did not appear until November 18, 1968, when the company filed a U.S. trademark on the now famous symbol that continues to be in use.
 * 3. McDonald's and the birth of fast food
 * Martyna**